Cross-channel campaign planning
Plan app-growth activity across TikTok, Meta, Google, and Apple Ads with markets, audiences, creatives, and budgets in one operating model.
App marketing operations
Run mobile app growth without rebuilding the same campaign stack every market.
Adodo helps app-marketing operators plan, localize, launch, and measure paid ads and short-form content across TikTok, Meta, Google, Apple Ads, AppsFlyer, RevenueCat, and PostHog.
What Adodo helps with
One operating layer for paid acquisition, creative, content, and measurement.
TikTok-ready short-form workflows
Organize 9:16 masters, captions, localization, approvals, and posting calendars for TikTok, Reels, Shorts, and other short-video surfaces.
Market and language expansion
Reuse proven audience concepts, creative masters, language variants, and brand-safety rules when launching into new countries.
Creative library and localization
Keep master assets, format renditions, subtitle versions, dubbing tracks, captions, and export status tied to campaign use cases.
Attribution and revenue truth
Treat AppsFlyer as attribution truth, RevenueCat as revenue truth, and PostHog as product-behavior truth instead of relying on platform self-reporting.
Budget and currency control
Enter spend in each ad account currency, normalize reporting to EUR, and keep market-level performance comparable without losing local context.
Operating workflow
Configure once, reuse across markets and platforms.
Adodo keeps core app-marketing objects reusable: markets, audience concepts, brand-safety rules, creative assets, localized captions, and measurement sources.
- 01Connect ad accounts and content channels
- 02Map reusable audiences to platform-specific targeting
- 03Prepare localized creatives, captions, subtitles, and dubbing
- 04Build campaign matrices by market, platform, and creative
- 05Schedule short-form organic posts for TikTok and adjacent channels
- 06Monitor spend, installs, CPI, ROAS, LTV, and operational alerts
Connected stack
Built around the systems app marketers already use.
Adodo does not turn every platform into a separate spreadsheet. It connects channel execution to attribution, revenue, product behavior, and creative operations.
TikTok Business
Meta
Google Ads
YouTube
Apple Ads
AppsFlyer
RevenueCat
PostHog
Google Drive
FAQ
Common questions
What is Adodo?
Adodo is an app-marketing operations console for teams that run paid acquisition, short-form content, localization, attribution, and revenue reporting for a mobile app across multiple markets.
How does Adodo use TikTok Business access?
Adodo uses TikTok Business access to support app-marketing workflows such as account connection, campaign and performance review, creative operations, and short-form content planning for approved business users.
How does Adodo use YouTube access?
Adodo connects a YouTube channel that an authorized user selects. Approved videos are uploaded privately, and Adodo checks the upload processing status and records a publication receipt. Scheduling a public release and custom thumbnail uploads are still under development.
Who is Adodo built for?
Adodo is built for a focused app-growth team and agency operators who manage one mobile product across countries, languages, paid media channels, and organic short-video channels.
Does Adodo replace attribution or revenue systems?
No. Adodo keeps specialist systems as the source of truth: AppsFlyer for attribution, RevenueCat for revenue, and PostHog for product behavior.